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I lead large-scale transformation programmes, delivering value and growth to organisations. I’m driven by the desire to add value and enhance the reputation of the people and organisations I work with, and have a proven track record of successfully driving change and efficiencies across industries.


A few years ago, I started writing articles on LinkedIn about topics I found interesting as part of my Chartered Management Consulting journey. This has led me to three significant personal challenges and achievements:


My blog (whyshouldicare.net) - this blog and a newsletter I started a few years ago cover a lot of engaging and thought-provoking ideas on a broad spectrum of emerging topics like Gen AI and Sustainability, with organisational cost transformation and change as the primary focus.


My recent book (Now or Neverish) - For years, I’ve been working with people, helping them to navigate change; however, the hardest change isn’t a new role or a new system - it’s the quiet moment when they realise they’ve been living on autopilot and need to do something different about it! That’s why I wrote Now or Neverish, a book born from several years of writing, reflecting, and testing ideas in public on this topic.


My next Challenge (Cost Transformation Canvas) - Through my work, I have been growing my expertise in this topic. Over the past few years, I have been developing the Cost Transformation Canvas to share my experience and knowledge with others. My 2026 challenge is to publish this book.

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